For the past 13 years, Lisa Krikawa, owner of Krikawa Jewelry Designs has been fashioning elegant jewelry for Tucsonans, and even celebrities. Along the way, she’s earned a reputation for providing top-notch service, superior products, and an unflinching dedication to ethics in the marketplace.

As part of our Behind the Business Card series, BBB sat down with Lisa at Krikawa Jewelry Designs in the St. Phillips Shopping Plaza, to find out how she came to design jewelry for the Jonas Brothers, and learn more about her philosophy on coupling stellar customer service with high-quality, uniquely crafted jewelry that is distinctly hers.

Krikawa Jewelry Designs has been a BBB Accredited Business since 2004, and was the recipient of BBB’s prestigious Ethics Award in 2009.