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Blog: Payday lenders attack themselves
Categories: PoliticsOct 22, 2008 @ 4:57pm

Payday lenders attack themselves

Supporters of Proposition 200, the deceptively named Payday Loan Reform Act, have gone to extreme lengths to confuse voters about the initiative.

Now they are trying something new: attacking themselves in radio and television commercials.

Prop. 200 was put on the ballot by the payday loan operators. It would eliminate a provision in state law that allows payday loan firms to operate only until 2010. If Prop. 200 passes, payday loan firms will be here to stay.

There are some superficial changes to how loans are handled and a slight reduction in the allowable interest rate. But all of the “real reform” in the proposition could happen today, if the payday lenders wanted to make the changes. The proposition is needed only to allow the companies to continue operating.

That’s pretty confusing. But to make it even more confusing, payday lenders are running radio and TV ads attacking payday lenders – and paid for by payday lenders.

One version of the ad starts with a narrator saying, “Arizonans agree: Payday lenders who take advantage of hardworking families need to be stopped.” And it ends with the narrator saying, “It’s time we send payday lenders a message.”

Wow, wounds great. Let’s get those payday loan guys!

The ads end with the narrator giving the obligatory “Paid for by Yes on 200, major funding provided by Arizona Community Financial Services Association.”

So who is the Arizona Community Financial Services Association? It’s the Arizona arm of a national group that represents and lobbies for payday lenders.

If this ad weren’t so misleading it would be funny. Payday loan operators know they are unpopular, so they gin up an ad and attack themselves – and suggest a solution that would actually help them.

Don’t fall for it.

COMMENTS

Oct 22, 2008 @ 8:14pm
Speaking of Pay Day...

Barack Obama claims he's for equal pay for women, but women working in his Senate office earn an average of $9,000 less than men, while women in John McCain's Senate office earn an average of nearly $2,000 more than men.
The Average Annual Salary For Male Employees Employed In The Senate Office Of Sen. Barack Obama Was $54,379.16 compared to $45,152.57 for female employees. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)


Of The Five Highest Paid Obama Staffers, Only One Is Female. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)


Of The 20 Highest Paid Obama Staffers, Only 7 Are Female. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)
The Average Annual Salary For Male Employees Employed In The Senate Office Of Sen. John McCain Was $53,936.15 compared to $55,878.36 for female employees. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)


Of The Five Highest Paid McCain Staffers, Three Are Female. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)


Of The 20 Highest Paid McCain Staffers, 13 Are Female. (Legistorm Website, www.legistorm.com, Accessed 9/1/08)
"In short, these statistics suggest that John McCain is more than fair with his female employees, while Barack Obama -- at the expense of the women who work for him -- quietly perpetuates the very same pay-equity divide that he loudly denounces. Of all people, the Democratic standard bearer should understand that equal pay begins at home." -Seattle Post-Intelligencer
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Oct 23, 2008 @ 8:25am
Mark, you're sooo right on this one. It's laughable that these radio ads talk about "tough reform".

However, people must also be personally responsible. I'd love to see the payday loan stores go, but what have financial institutions done to offer real solutions to consumers?

The max interest rate offered by credit unions is 18%. Surely, with 18%, a short term (4 week) loan could be offered.

Until real solutions are offered, these stores will thrive. People will have real financial issues, such as keeping the electricity on. Tough choices are to be made, and people know that sometimes they have to do what they have to do.
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Oct 23, 2008 @ 12:26pm
This is about payday loan lenders-nothing more nothing less----they need to go!!!! It's a neverending cycle to being in debt. GET RID OF THEM!!!
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Oct 23, 2008 @ 11:04pm
This comment has been removed for a violation of our User Guidelines.
Oct 24, 2008 @ 8:20am
Pay day loan companies are charging incredibly high (over 400%) interest rates. Do not be fooled by this "reform" proposition. Vote no on 200, to remove these companies from Arizona after 2010.
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Nov 10, 2008 @ 3:10am
We are experiencing now the economic crisis, and some people are applying to payday loans to pay all their debts and some are to pay their bills. We cannot avoid that in some situation we encounter a predicament. And one of the biggest predicaments that we are always having a hard time dealing with is the expenses inside the house. Some are resorting to a payday loan to alleviate their financial need. But some in the government wants to eliminate the payday loans. And now that the Election Day has come and passed, and America has chosen Barack Obama and the prospect of change in the USA. It is obvious that change is going to come, but the question is going to be whether or not that change is for good or ill. America believes that he will bring a good change to this country. Obama has promised many things, such as lower taxes on the middle class, a timeline for withdrawal from Iraq, and a “line by line” trim of the federal budget. What many people do not know, is that Obama is for the eradication of the payday loan industry. He believes that eliminating the industry will be a protective measure for low-income families and minorities, by protecting them from predatory lenders, which would only really be protecting America from freedom of choice in our finances. Obama may be bringing change, but hopefully not change from the freedom of payday loans as an alternative with dealing with the banks and credit card companies that got us into the mess we got into in the first place.

Click to read more on <a href="http://personalmoneystore.com/moneyblog/what-are-payday-loans-2/">Payday Loans</a>

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