Love Hate Trader Joes – Part 1
by Karyn Zoldan on Jun. 17, 2009, under Specialty Food MarketI have a love hate relationship with Trader Joe’s.
What’s not to love? I love the vast variety, the fast and courteous service, the free Fearless Flyer publication, the samples, the flowers especially those blooming daffodils for $1.29, three-buck Chuck, the 99-cent greeting cards, the opportunity to win a $25 gift card by using recyclable bags, the loud rock-n-roll music. Trader Joe’s has always been innovative.
But what I hate or maybe that’s too strong of a word, let’s say what I dislike is the vast variety. Yes, I know I just said I love it but sometimes it gets to be overwhelming.
Have you noticed how many cereals there are? Just talking granola – consider with almonds, with three nut clusters, with maple flavoring, with dried fruit, plus the ten kinds of oatmeal and five kinds of shredded wheat. There are even two kinds of cereal with chocolate chunks. Life (not the cereal) used to be so simple – with one kind of oatmeal, cornflakes, and Cheerios.
Something else I don’t like is the downsizing of the packaging while the price remains the same. Take for instance, toilet paper which used to be ten rolls and is now eight rolls for the same price. And worse than the toilet paper are the paper towels which have shrunk to half their size per sheet so basically, less in size means more to use.
End of rant.
The Trader Joe’s on Campbell/Limberlost applied for a liquor license. While TJ’s in Calif., all sell liquor; this will be the first Tucson location to do so.
On another note, Trader Joe’s Summer Guide 2009 is out and it’s a mini compendium of food product facts.
A 15-ounce bag of sweet potato frites costs $2.29. Dr. Andrew Weil recently posted in his newsletter five veggies that we should be eating for optimum health. Sweet potatoes were listed as a rich source in vitamin C and beta carotene and being low glycemic.
Please send your food markets and farmers markets news to eat.tucson@yahoo.com

Pingback: ounce frozen