How many sneaky diet words can you think of that are designed to pull the diet-wool over our eyes so we think we are eating better?
Low Calorie. Low Carb. Low Fat. Organic.
A study published in the Journal of Consumer Research reported that when “diet words” are used, it actually caused people to eat more, especially dieters, since they are focused on trying to eat less forbidden foods. Non-dieters were less likely to fall for the “diet words.”
Most dieters assume that if it has a healthy name, then it is. Wrong. There’s no way to know unless you read the label.
Recent research also suggests that organic food benefits from a “halo” effect, tricking people into thinking it’s healthier, that there is significantly less calories and fat and more fiber in organic food — also not necessarily true.
These foods can be the exact same thing:
Fruit Chews = Candy Chews
Veggie Chips = Potato Chips
Fruit Smoothie = Milkshake
Salad = Pasta
Can you think of others?
Before you buy something because it has one of those words on it, read the label first. Read Harvard Study Reveals “Calories In, Calories Out” because no matter what you eat, that’s what it boils down to when trying to lose or maintain weight. Don’t let the sneaky words, designed to coax even more money out of your already diet-weary wallet, get you.