The Business of Medicare
Friday, July 30th, 2010Predictions that Medicare Advantage will disappear seem to be very wrong. I am one who predicted that companies would be getting out of the Medicare Advantage business due to cuts in funding and limits on profits that have been imposed by Democrats. Here is an article I found on FoxBusiness.com that debunks my theory.
NEW YORK (Reuters) – WellPoint Inc wants to expand its Medicare business to take advantage of the post-war baby boom generation becoming eligible for the U.S. government-sponsored health program, the health insurer’s chief financial officer said on Wednesday.
WellPoint can “absolutely” compete with the two biggest Medicare players — UnitedHealth Group Inc and Humana Inc — and will take market share over the next three to five years, WellPoint CFO Wayne DeVeydt said in an interview.
“It’s a space that we will want to play in and we will want to expand in,” DeVeydt said. “You will definitely see us take a more prominent role prospectively in the Medicare sector.”
Some investors have been bearish on Medicare Advantage — the growing part of the program run by private companies — because under the new healthcare reform law, Medicare payments to insurers will be frozen next year and be reduced beginning in 2012.
But DeVeydt called Medicare a “huge growth opportunity for us.” WellPoint, the largest U.S. health insurer by membership, operates in 14 core states, and in those states, the company anticipates about 40 percent of its existing membership will become eligible for Medicare in the next few years.
“Even with potential margin contraction … it is a space where the population is going,” DeVeydt said, speaking after the company posted second-quarter results on Wednesday.
WellPoint has about 350,000 Medicare Advantage members, which substantially trails UnitedHealth and Humana.
But DeVeydt said WellPoint’s business providing supplemental Medicare plans — for which it has about 850,000 members, placing it second behind UnitedHealth — puts it in a good position, as do its extensive physician networks in its core states.
“We know we that we offer products that seniors want,” DeVeydt said. “We think we can compete extremely well … and with the size of the population aging in, we believe we’ll be a net taker over the next, say, three to five years.”
Asked if WellPoint could compete on a national scale with UnitedHealth and Humana, DeVeydt said: “Absolutely.”
DeVeydt said the company would seek Medicare growth both organically and through deals. Speaking about the merger climate generally, DeVeydt said while there is a lot of discussion, too much uncertainty still exists about the fallout from the new healthcare reform law.
NOTE: Wellpoint is a minor player in the Arizona Medicare Advantage market. Unicare is a Wellpoint company offering private-fee-for-service Medicare Advantage plans in Arizona. These types of Medicare Advantage plans are supposed to be canceled in 2011 unless the company creates a provider network.

