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Citizen Staff

Hispanic market subject of forum

The Tucson Advertising Federation will present the program “Connecting with the Lucrative Hispanic Market,” at its monthly membership luncheon Jan. 20.

The event will be at the Sheraton Tucson Hotel & Suites Ballroom, 5151 E. Grant Road. Registration will begin at 11:30 a.m.. Lunch will start at noon.

Felipe Korzenny, a communications and advertising professor at Florida State University, will be the keynote speaker. Korzenny, who is also co-founder of a marketing research and consulting firm with offices in the United States, Mexico and Chile, will speak about ways marketers can make a connection with the U.S. Hispanic market.

Cost of the luncheon is $25 for members, $30 for guests. Tables of 12 are $250. Reservations must be paid in advance, no later than Wednesday.

Reservation forms are available at www.tucsonadfed.org. For further information call 326-1060 or e-mail membership@tucson adfed.org.


Sarah Jones. Planned Parenthood of Southern Arizona has named Jones its new vice president of medical services. She formerly served as executive director of the Southern Arizona Association for the Visually Impaired and was the director of an ambulatory health care and holistic care clinic in Michigan.

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