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Rebranding of Arizona State athletics?

CREDIT: Arizona State

Arizona State has been dropping YouTube hints about changes that will be announced later this month.

A new logo? New uniforms? New colors? New facilities?

According to the video above, looks like April 12 will be the day. (The ASU athletics site on YouTube has more of the “It’s Time” videos.)

No program can afford to stand still.

At Arizona, athletic director Greg Byrne will hold a new conference Wednesday at 11 a.m. to “discuss several topics, including how the University of Arizona will remain competitive in the newly formed Pac-12, and unveil a new initiative for Arizona Athletics.”

The news conference will be streamed live at arizonawildcats.com.

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